Southwest Florida Attractions
For 40 years the Southwest Florida Attractions Association has committed itself to the promotion and marketing of attractions in Charlotte, Collier and Lee County’s. Since the association’s inception by attraction leaders the association focused on professional development, cooperative partnerships, and grassroots marketing efforts to follow the association mission of promoting the attractions industry.
It is within recent years that the association has taken a more proactive approach on marketing the destination with paid advertising, tradeshows, and a new website. It is the goal of the association to continue that aggressive path, complimenting the regional tourism bureau’s in Lee, Collier and Charlotte counties by continuing to target the drive markets, local residents and groups with specific tourism trends such as eco-tourism.